Drifting on a helipad
by Taavi Kuisma on Jul.01, 2011, under Headlines, Social Media & Advertising, Wheels
Sometimes you see ads that just leave you wondering, what the hell just happened? One such ad is the one for the BMW 1 Series M CoupĂ© in which the vehicle takes on the world’s highest helipad. Having seen Maybach doing donuts on a parking lot I thought I had seen it all, but this one tops even that. I highly recommend watching this ad because it’s pretty damn awesome. I mean a car drifting on a helipad? Who would have thought? I just wonder how was the idea’s presentation? The creatives just sitting there telling the client, “so we were thinking of having the car drifting on a helipad, the world’s tallest helipad…” and the client just approving that. Who wouldn’t?
Via slamxhype.



