Nine, or so, months in (here they are at eight) and these Going to Battle labels have been officially retired.

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There have been plenty of questions about the signature “Japan Lines” on the back pocket of the Momotaro Jeans Going to Battle and First Battle Labels. Momotaro has had the painted lines as their signature from early on and the Going to Battle Label has become the brand’s flagship line of jeans. But where do these lines come from?

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Watch pocket, coin pocket, fob pocket. Originally designed for pocket watches, hence the name, today it is used almost exclusively for just about any other item than a pocket watch.

There are deep, shallow, low rise, high rise, wide, narrow, tiny, huge, uncomfortable and unnoticeable watch pockets. Yet all these are just scratching the surface, as the different styles are as varied as the brands that make the jeans.

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Time for an update on the Going to Battle label project I’ve been working on.

This was what my Momotaro Going to Battle labels looked like six months in. Now, two months and three washes later.

It is noteworthy to mention that a boat was captained while wearing these. Initially the jeans got soaked from the spray and the rain, but after the storm eased up they dried quickly in the wind and when dry (much to my liking), became rather wind proof. The skiff was pushed for all its clattering 35 horsepower Evinrud was worth, and still nothing permeated the protective layer of hardcore Japanese denim. Momotaro 1, The Elements 0.

These Momotaros have experienced no noticeable extra shrinkage after the initial washes. My Going to Battle labels were also dipped into the Baltic Sea nearby and given a little rub with sand after which they were left to dry out in the sun. The irregular blotches and lines at the front and back of the knees is from said sanding. The stacking abrasions at the hem have grown lighter. I discovered that the more the denim is washed the higher the contrast between the unbroken, unscathed indigo and the worn parts becomes. The jeans adduce more wear than tear, with only a slight rip at the hemline from cuffing.

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Greetings!

The Saturday’s almost done with. Instead of working the whole day I actually got out a bit and attended a certain social event. There’s nothing like mingling the whole Saturday. Interesting people, interesting event. Good fun. Back to business. I actually started working early on the site’s updates and now for those interested, there’s a whole lot of information about Momotaro Jeans’ history, concept and making on our site. But just to be fair and in order to have closure on “the concept” series, I will throw one more blog post, this time about Momotaro himself and the making of.

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Wait.

First, I need to tell you about the jeans themselves, then you get to see the pictures. Patience. Or if you can’t wait any longer, go on, scroll down, just get back up here to finish the story to find out how they got the way they are now.

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Huzzah folks

It’s almost time for May Day up here where it’s still snow on the ground. I know. Ridiculous right? Nonetheless, it shall still be an awesome Wappu – or Vappu or Labour Day or May Day – consisting of grilling, sparkling wine, brunches, friends and sunshine. Yes, we are that optimistic.

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After Tony’s posts of some brilliantly faded Momotaros (scroll down here), and because of his ongoing personal project, I thought it only appropriate that the denim advert of the occasion concentrates on the actual “wear”.

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Hi Y’all,

Some of you might have noticed that we’ve uploaded some videos on our YouTube channel and added these videos on our Media Centre.

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Hi Y’all,

Second day of the year and the weather is getting even colder. Yesterday I finished my Vintage 0901 -project with another wash and today I am starting my new Copper GL003-MB journey. Am I excited? Yes, who wouldn’t love a pair of new jeans. The project will start off in a very, very interesting weather as the temperature is about -20 degrees Celsius as I am writing this and should drop down to -30 tonight. Thus I will start my report tomorrow, after I put these jeans through their first elemental test.

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